Google Analytics or we can easily say little secret assistant in the optimization of your business. This program lets you keep track of your customers and their movement on your website. A powerful and free tool that you that can help you with a wide range of issues and help you gather information and turn them into knowledge of what you need to change, what to improve, where to intervene.
With all the benefits offered, and a handful features that has and could help you in achieving business goals, still the majority of users do not use it or simply do not know from where to start and how, because of that you can miss out on details such as how big is Web traffic to your site, from where is traffic coming, what users mostly buy and much more.
Google Analytics or we can easily say little secret assistant in the optimization of your business.
Once you activate Analytics some of the most important features that it offers are:
How many visitors come to your site; you wonder why it is important? Simple as that- more visitors means more traffic.
How long they stayed and how many times they return to the site; - This way you can know how much you are interesting to them and if they really read the content on your site or just fly by.
Specifies the location from which your visitors are coming from which search engines and devices, by this you will know to create a quality SEO we talked about, customize the page to different devices, and thus facilitate the use for your customers.
It shows you a detailed description of your campaign, or the so-called objectives, compares your sales in relation to the customer, ie., For example, shows how much customers spend a certain amount of xy, and from which sources are they arrived (Facebook, web pages, web shop, etc.)
Also it is important that remembers and displays data from the beginning of use, and is not time-limited in such a way that remembers data for only a year back or so. Also the statistics can also be compared between the two time periods and get a better and clearer insight into what you are interested.
It is integrated with Google AdWords, so it also gives you reports on the performance of your ads and keywords that you use on Google AdWords, it provides you information not even AdWords can provide.
If so far you didn't, it is time to set up an Analytics account, there is no reason not the use the free way to track the work of your website, improve your web page and thus improve your business. One thing is certain and that is that Google Analytics can only help, not hinder.
Quality interactive website is designed and engineered to anticipate user behaviour and supported by smart functionality in the service of business strategy and customer needs.
Besides that we want to make sure that your search engine visibility is optimized correctly so not that we only care about excellent content and design, we also take care about things "under the hood."
A strong and recognizable brand which tells a story, reflects your beliefs and gets your message over to your customers clearly — no matter how big is your business you need this.
Through our process of brand positioning, we uncover what your customers can and do think of you, and you alone. Then we use that to show you how to use that thinking in a way that’s relevant to your audiences and can benefit your customers and you.
You still think that social media marketing is writing posts and posting pictures, trust us it is way more beyond that. To connect the customer with the brand is one of the most difficult task — social media are the ideal platform to reach a large number of customers and connect online and offline marketing.
In this aspect applications like our Wheel of fortune are the excellent tool to raise brand awareness, comprehend customer in what you offer and at the same time add value that will attract them into purchasing your product. Spin our Wheel of fortune and see what we are talking about.
I am the boss!
The one who has the last word, the big guy in our small team. Matej makes sure that all of the clients are satisfied, he leads the company's long-term strategic vision of working with organizations, consumer brands, start-ups and community-based organizations, helping each realize the potential of the Internet and its impact on their business. He makes sure his employees are satisfied, joyful and he provides positive working atmosphere. Note to everybody — he hates to be called Boss.Matej Beribak | CEO
I know H.T.M.L.
Young professional with an eye for a nice design and practical ideas. He strives to create and execute user-centered, data-driven experiences across digital channels. Except UI and UX design, he is also passionate about photography, capturing interesting moments in a right time is what he is best in! Word traveler with a sense for good food and drinks.Siniša Plevnik | UI Designer
See beauty in everything.
People are visual creatures, they like what is nice to see. Tanja helps your brand get the visual identity that will catch attention and admiration. She makes structure and beauty from all disordered ideas. One of her quotes: "Until it's not perfect, it's not done!" Sometimes it’s hard to meet her high criteria, but at the end her designs are impeccable and that is what she strikes for! Except being beautiful, she is flawless as well as her work.Tanja Dujmović | Graphinc Designer
Let's get social!
You have something to say, but don't know how to express yourself? Melani has a word for it, You can be sure of that. Writing blogs, columns and posts still don't leave her without a word. Creating quality content and building communities on social media networks is something that, in her own words, she doesn't see as a job but more as a lifestyle. When she is not writing, probably she is baking cakes, her second biggest passion. She has a sweet tooth as we so far have not seen.Melani Martinić | Content Manager
The big kid making sure that everything "under the hood" works smoothly. During the day professional back end developer with amazing ideas and innovations, but during the night he becomes a real warrior in world of tanks. We still don’t know exactly when he sleeps, but we guess superheroes don’t sleep.Branimir Đurek | Back-end Developer
Coffee, coffee, coffee!
You think something is impossible to be done, please contact Marko, we still didn't find a thing he couldn't do. Perfectly working back-end development is a piece of cake for him, but besides that he is always here for constructing lamps, fixing cars, mobile phones, killing spiders and lot more. You just need to give him a lot of coffee, tell him what you need and watch him do his magic.Marko Vušak | Back-end Developer
Just ask me!
They say women know everything. Now imagine a woman who is a Google specialist, scared now? No need to, our Nives just makes sure you get the most out of Google's services. Google Adwords, Google Analytics, SEO and SEM are her thing. If you want to make sure You will appear on the first site in Google search don't hesitate to call her for help. Except that Nives is a young mom who enjoys spending time in nature. Young, urban and hardworking that's our Nives.Nives Radman | Google Specialist
Want to become part of our team?
Contact us and maybe your picture will be here. CV, video, motivational letter or anything You think represents You the best, send us via mail and help us get to know You. We are waiting!Aplitap team
More Sailing is a comprehensive travel agency within sailing tourism. With them you will find everything from beginners sailing to sailboat racing, in Croatia or the Caribbean, on large as well as small boats, with or without crew.View case study
Fun and informative Facebook app has the mission to attract customers and interest them in product. We created a couple of educational questions through which customers get to know the product and a chance to win prizes. Win-win situation both for customer and our client.View case study
Many years of charter business in Croatia and Caribbean, More Boats were in a constant search for that perfect yacht that will suite all his needs. After many years of searching, More Boats decided to finally make it and Aplitap team created perfect website for all that More Boats needs.View case study
Parametrik is established as an engineering office for Mechanical Engineering that is continuously striving for the top quality in every aspect of performance. We are proud to present you the new website created by applying the principles of responsive web design.View case study
December is a month of giving, and there is no better way to spread Xmas joy than through Advent calendar. We created Advent calendar Facebook applications that helped our clients give presents to their customers.View case study
Walkmaxx sneakers are designed to change the way you walk and in such way help you to lose weight and shape your body. This Facebook application lets you create your own to enter the competition for the best design.View case study
Fun and interactive Facebook application for our client Dormeo that allows customer to win prizes while playing a game. To beat a competitor you have to click as fast as you can. If you win the round you are allowed to next level, if not you can invite your Facebook friends which can help you to pass the level.View case study